
Jo Malone London has partnered with British pet-care brand WildWash to launch Orange & Cedarwood Dog Shampoo, expanding the fragrance and lifestyle brand’s offering into dog grooming.
Announced on 1 September 2026, the 285ml shampoo combines naturally derived orange and cedarwood essential oils in a cleansing formula that creates a refreshing lather. According to Jo Malone London, the product freshens the coat and leaves it with a shine.
The collaboration brings together Jo Malone London’s fragrance positioning with WildWash’s focus on natural pet-care products. Jo Malone London describes WildWash as a recognised and trusted brand among dog groomers and pet owners seeking fragranced products with functional performance.
The product packaging also introduces a collectible element. Each 285ml bottle carries an illustration of one of four dog breeds. Customers buying online will not know which design they will receive until delivery, while selected designs can be requested in stores, subject to availability.
The shampoo is available through Jo Malone London’s UK website and stores. The launch also features French bulldog Blue, who has previously appeared in the brand’s films alongside his owner, Tom Hardy.

