The Bear & The Rat has announced a new regional distribution partnership with Independent Pet Supply North and Independent Pet Supply South, significantly expanding the brand’s presence across the Pacific Northwest and California.
Through the partnership, The Bear & The Rat, which is well-known for its useful frozen dog treats, hopes to expand its presence in independent pet retail and increase the availability of its goods in two of the nation’s busiest speciality pet markets.
“As a family-owned company, we value partnering with distributors who truly understand and support independent pet retailers,” said Meg Meyer, co-founder of The Bear & The Rat. “Independent Pet Supply has built a strong reputation for helping specialty retailers succeed, and we’re excited to work together to bring our products to even more pet parents.”
Independent Pet Supply Distributors echoed that enthusiasm, citing strong alignment between the two companies’ missions and values. “We’re excited to welcome The Bear & The Rat to our portfolio,” said Neda Khorami, Founder and CEO of Independent Pet Supply Distributors. “Their commitment to gut health and functional nutrition aligns seamlessly with our mission to bring the highest-quality pet products to independent retailers. We’re confident pet owners in the Pacific Northwest will value these thoughtfully crafted products that support dogs’ digestive wellness.”
After making an appearance on Shark Tank in Season 4, The Bear & The Rat garnered national notice. Since then, they have continued to concentrate on gut-healthy, functional diet intended to assist canine digestive wellbeing. Through reputable independent retailers, the company will be able to reach a larger audience of pet parents looking for creative, health-conscious frozen treats thanks to this new distribution agreement.