August 15, 2023 – This single-ingredient food topper is made from sustainably sourced armoured catfish, an invasive species devastating North American freshwater ecosystems.
AnimalBiome, a leader in microbiome medicine for companion animals, announces the launches of its newest product, Fish Bits. This single-ingredient food topper is made from sustainably-sourced armoured catfish, an invasive species devastating North American freshwater ecosystems.
Debuting at SuperZoo 2023, Fish Bits offers pet parents a tasty and high-quality protein supplement for their cats and dogs. “About 60 percent of cats and dogs in the US are overweight or obese. Research shows that feeding more protein and a smaller proportion of carbohydrates better supports a healthy body condition and may improve gut health,” comments Holly Ganz, phD, AnimalBiome’s chief science officer. She adds, “Fish Bits offers an easy way for pet parents to increase their pet’s protein by supplementing the nutritionally balanced diet that they are already feeding. This can also benefit senior pets who, like people, require more protein as they age.”
Fish Bits is one of the most sustainable protein sources available on the market. AnimalBiome is connected with a community of small-scale fishermen through their relationship with PezzyPets, who sustainably remove invasive armoured catfish from local freshwater ecosystems. This in turn supports the livelihoods of fishing communities, protects vulnerable fish species from overfishing and relieves stress on the local ecosystem.
AnimalBiome’s Fish Bits is far more than just a food topper. It can be added as an ingredient in homemade pet treats or used as a base for a tasty broth, for example. Tested for heavy metals and free of any additives, Fish Bits is safe and effective for neatly any pet.
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