Home Blog Gudog acquires Leinentausch, dog walking platform

Gudog acquires Leinentausch, dog walking platform

Gudog acquires Leinentausch, dog walking platform
Image credit: Chris Gladis on Flickr

Gudog, a platform that connects dog owners with trusted dog sitters and walkers, has acquired German market leader Leinentausch from AlphaPet Ventures, a leading tech-driven platform for premium petfood in Europe.

Gudog’s history spans back to 2013, when its founders recognised the potential of using technology to enabling dog owners to find dog sitters and walkers. Since its founding, it has grown throughout Europe as one of the fastest growing companies in the European pet services market. Its current offerings connect thousands of dog owners each month with boarding, day-care and walking services and owners are given the opportunity to view ratings and reviews from other dog owners.

Gudog co-founder Timothy McElroy says of the acquisition, “We greatly admire what the Leinentausch team has built in Germany. The core values, team culture, and company mission were a great fit for both companies.”

Mr McElroy adds, “this acquisition represents a big step forward for the pet services market and our expansion plans in Germany and throughout Europe.”

Leinentausch was also founded in 2013 as a platform for connecting dog owners and dog sitters. It was acquired by pets Premium, a subsidiary of AlphaPet Ventures, in 2016, shortly after becoming one of the most popular platforms for dog sitting.

From AlphaPet, Managing Director Jochen Missel says, “After successfully developing Leinentausch to one of the leading dog sitter platforms in Germany within the last years in Germany, we see great potential in leveraging pan European synergies in a tech driven platform model. That is why partnering with one of the fastest growing dog-sitting platforms with a European footprint is the consequent next step and we are looking forward to support the further growth as a shareholder.”

AlphaPet is an online market leader in the premium pet sector, combining digital branding with multi-channel sales and maintaining focus on the customer.

For more information on Gudog visit their website, HERE.

For more information on AlphaPet Ventures visit their website, HERE.


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