Choice Pet Products has appointed Janet Carter Smith to the role of president. As the company’s first president, Ms Carter Smith will assume day-to-day leadership, playing a key role in the distributor’s continued growth.
Ms Carter Smith has more than 25 years of experience in strategy and operational development in sales, marketing and retail. She recently received the 2022 Award for Business Excellence from the DSN Top Women in Health & Wellness. Alongside her experience, Ms Carter Smith also has a passion for animal welfare. She founded Friends 4 Life, a non-profit animal rescue group, and managed the group for more than 10 years.
“Janet is an exceptional leader and the perfect fit for Choice Pet Products,” says Rob Emery, chief executive officer of Choice Pet Products. “She will bring the right strategic direction as we continue to evolve and grow, but more importantly she will bring her strong passion for results and will focus on continuing to build world-class service to our customers and brands. Our success is the direct result of building strong brand partnerships and helping Independent Pet Retailers succeed, and we are very excited about the customer connectivity and commitment to growth Janet brings to our team.”
At Choice Pet Products, Ms Carter Smith will help expand the company’s employee base, as well as its sales, logistics and operations, while enforcing the company’s vision. She will also implement strategies to help Choice Pet Products’ customers and partners expand their businesses.
“I am honoured to join Choice Pet Products, a purpose-led and passionate organisation, and the talented Associates who are relentlessly focused on helping our customers and brands deliver the best for the health and well-being of our pets,” Ms Carter Smith says. “Pets have always played an important role in my life, and the opportunity to be part of this growing, dynamic business provides an exciting next chapter for me. I’m excited to meet our retail and brand partners and explore even more ways to drive growth and success for their business.”
For more information about Choice Pet Products visit the website, HERE.