RAWZ Natural Pet Food has created a new air-dried range designed exclusively for tiny dogs, increasing its minimally processed, whole-food portfolio with recipes that prioritise digestibility, protein quality and natural nutrition.
Recipes in the new Air Dried ‘Just for My Small Dog’ range are created with 96% meat and organ meat, providing a concentrated dose of important amino acids and animal protein. By keeping formulations synthetic-free, without added artificial vitamins or minerals, RAWZ keeps its focus on giving nourishment from actual, whole ingredients rather than fortification.
A major addition to the portfolio is the Optifiber Complex, a proprietary blend of psyllium, inulin and FOS developed to improve digestive regularity and healthy bowel motions. The recipes also incorporate goat’s milk along with prebiotics and probiotics to help maintain a balanced intestinal microbiota. New Zealand green mussels, naturally rich in Omega-3s, give further support for digestion, hip and joint health—key considerations for small-breed dogs.
“At RAWZ, we understand that small dogs have different nutritional needs than larger breeds,” said Janet Scott, Owner of RAWZ Natural Pet Food. “This new line reflects our commitment to providing premium, raw-inspired nutrition that helps small dogs thrive, while giving pet parents a convenient, shelf-stable option they can trust.”
The recipes will be offered in beef, chicken, and lamb versions and air-dried to preserve the nutritional integrity of fresh ingredients without high-temperature processing. The range comes in 2.5-ounce and 1-pound packages and is developed to deliver comprehensive and balanced nourishment for small dogs at all life stages.
RAWZ will donate 100% of its profits, after taxes and reserves, to organisations that support service dogs, animal rescue, and people with spinal cord or traumatic brain injuries in accordance with the company’s mission-driven business strategy.
