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Assisi Pet Care’s new acquisition

Assisi Pet Care, a leading supplier of natural dog treats for the UK, completed its first acquisition of Polish pet treats manufacturer, Maced Sp. Z.o.o., it announced in a press release dated the 17th February, 2022.

The acquisition, which was completed on the 10th February, is the third acquisition made in the 16 months since the establishment of Assisi Pet Care. It acquired Hollings Ltd in October 2020, and in March 2021 acquired Town & Country Petfoods, which offered a wide range of dog and cat food and treats under the HiLife brand.

Assisi’s latest acquisition brings their revenue to GBP£60 million as it expands its operations to the rapidly growing European markets, including Polish and German pet markets.

Peter Mangion, CEO of Assisi Pet Care said of the acquisition, “We are delighted to have brought Maced into Assisi, a transaction which significantly grows our European market share, and which also gives us greater control of our supply chain whilst adding significant new product development expertise to our group.”

Maced, as a manufacturer of natural, meat-based dog treats to the European market, is based in Poznan, Poland, with manufacturing facilities in Polanow and Gardno. It boasts a turnover of GBP£20 million and currently employs more than 200 people.

Mr Mangion added, “We are particularly pleased that Tomasz Macionga, the long-standing CEO of Maced, will remain with the business, along with his excellent management team. I am grateful to Harwood Capital which, as partners in the Assisi business, is providing support as we continue to deliver on our buy-and-build strategy in the exciting European pet care market.”

For more information on Assisi Pet Care visit their website, HERE.



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