Carnivore Meat Company, parent company of the Vital Essentials brand, has appointed Sergey Agafonkin as its new Chief Financial Officer (CFO), strengthening its executive leadership. The US-based premium pet nutrition manufacturer continues to expand its operations and market presence. The announcement was made on 21 July; the company is headquartered in Green Bay, Wisconsin.
Agafonkin brings more than 20 years of finance leadership experience to the role. His background spans investment banking, mergers and acquisitions advisory and CFO roles at middle-market, private equity-backed manufacturing and consumer products companies. In his new position, he will lead Carnivore Meat Company’s financial strategy and finance operations while working closely with Chief Executive Officer (CEO) Heather Govea and the company’s executive leadership team.
Commenting on the appointment, Heather Govea said Agafonkin’s arrival marks “an important step in our company’s growth trajectory,” describing him as a collaborative leader who uses financial insight to support sustainable business growth. Agafonkin said he looks forward to partnering with the leadership team, highlighting the company’s reputation for producing high-quality pet nutrition and its collaborative, people-first culture.
The appointment comes as Carnivore Meat Company continues to execute its long-term growth strategy, focusing on expanding its presence among independent pet retailers and online customers. The company is recognised as an award-winning leader and specialist in premium raw frozen, freeze-dried petfood and treats. It operates the largest freeze-dried petfood manufacturing facility in North America. It manufactures products under its Vital Essentials brand while also supplying private-label, co-manufacturing and ingredient solutions to customers.
